Open Championship Final Round Set for Sunday at Royal Birkdale

The 2026 golf season concludes its major schedule this weekend with the final round of The Open Championship at Royal Birkdale Golf Club in Southport, England. The tournament heads into Sunday with a tight leaderboard, as Sam Burns leads the field at 10-under par. He holds a two-stroke advantage over Ryan Fox and Si Woo Kim, who are tied for second place at 8-under.

Bryson DeChambeau remains in contention despite a controversial two-stroke penalty incurred during the event. Sitting at 6-under, he will attempt to chase down the leaders in the final round. The winner of the Claret Jug will secure a share of the event’s record purse, with $17.75 million in total prize money and a $3.2 million grand prize for the champion.

For investors and viewers, the broadcast coverage highlights the ongoing integration of traditional cable and streaming platforms. The final round is scheduled to air live on USA Network from 4:00 a.m. ET to 7:00 a.m. ET, with the remainder of the tournament shifting to NBC. Streaming coverage will be available exclusively on Peacock.

These broadcast arrangements are significant for Comcast Corporation, the parent company of NBCUniversal. As a major player in the Communication Services and Telecom Services sectors, Comcast utilizes high-profile sporting events to drive viewership across its cable networks and streaming ecosystem. On Friday, CMCSA shares closed at $23.79, reflecting a decline of 1.37% from the previous session.

The final groupings are set to determine the champion, with tee times running from early morning through the afternoon.

What to watch

• Final round viewership numbers for NBC and Peacock to gauge engagement with major golf streaming.
• Future guidance or comments from Comcast regarding sports media rights and Peacock subscriber growth.

Source: original release